Effectuation

1. Can effectuation also be used in companies? Or is it useful only for entrepreneurship? Yes, effectuation may be employed in businesses. Effectuation may also be beneficial for medium and large businesses. This is because effectuation is the process for making decisions in circumstances with predictive rationality, no longer works and the future is unknowable (Morales, 2020). 2. What is the key difference between effectuation and other approaches in entrepreneurship? The key differences between the effectuation framework and other entrepreneurship frameworks are that effectuation focuses on reasoning from a given set of means to new imagined ends, while other frameworks may rely on up-front planning and causal reasoning (Morales, 2020). 3. Are the effectual approach and the traditional (causal) approach mutually exclusive? No, they may co-exist. Effectuation is not a replacement for the causal-predictive model. Certain situations call for an effectual ...